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How Do You Plan For Medical Equipment During The Construction Of A Hospital?

Hospital buildings are complex by design. They require a lot of energy in the early planning and design, involving a wide range of areas and high requirements. One of the most crucial components in the initial planning, construction, or reconstruction and expansion stages of the hospital construction process is the planning for medical equipment. Better […]

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What are the Benefits of Hiring a Healthcare Recruitment Agency?

Hiring is a lengthy process that requires a lot of efforts. If we talk about the healthcare industry, the amount of work and expertise multiples. While hiring for the healthcare industry one needs to make sure that the candidate an ideal fit as one cannot take a chance with wrong recruitment. Sounds terrifying? Well, we […]

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How Healthcare Organizations Can Benefit from Personal Branding?

Personal branding is important for healthcare providers to stay ahead of the curve, with new technologies and procedures being introduced all the time. It can be a huge asset for both individuals and healthcare organizations. But to fully utilize its power, it has to be used correctly. In this blog, we’ll take a look at […]

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How to Successfully Modernize Your Traditional Marketing Strategy

If you want to be successful with your traditional marketing strategy, you need to modernize it. Traditional marketing is based on the idea of reaching as many people as possible with your message. But this approach is no longer effective. Today, consumers are more selective and have more choices than ever before. You need to […]

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Will Behavioral Psychology Become The Future Of Marketing

The advancement of technology and how quickly it is growing has forced marketing to change as well. There are now more opportunities when it comes to marketing your company because there are so many ways people can achieve success now. This is all thanks to behavioral psychology, which allows you to approach people in a […]

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Modular Marketing: A Beneficiary Tool For Pharma Marketing

The Healthcare industry is blossoming rapidly, especially after the pandemic. Apart from hospitals, pharma companies are also blooming along the trend and this has led to the significant need for pharma marketing.  Pharma marketing is one of the most important and complex aspects of the pharmaceutical industry. It involves developing service promotion in a manner […]

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A Secret You Didn’t Know About Marketing Funnel in Healthcare!

Whether you are a healthcare organization that is just starting out, or have been in the game for a while, one thing you might not be aware of is the marketing funnel. In this blog post, we take a look at the marketing funnel, what it’s able to do and how it differs from other […]

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The State of Healthcare Marketing 2022

Healthcare is one of the most important and rapidly-growing industries in the world, and marketers are trying to tap into that market by coming up with innovative ways to market their products and services. In this blog, we take a look at the state of healthcare marketing in 2022 and see how technology is playing […]

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Digital Transformation in the Healthcare Industry

The past two decades have seen significant advancements in the field of medicine as well as for the entire healthcare industry. During the 1990s people had to stand in long queues and wait for their turn with the doctor but today we are just a click away. We remember a time when for a small […]

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Reasons why Nurses are Important for a Hospital

Nurses are the backbone of a hospital system and play a critical role in patient care; they are the lifeline of hospitals. A nurse wears various hats in a single day, he/she is responsible for making a patient comfortable & ensuring the right medical care is provided at the on-ground level. They are the faces […]

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